At this year’s F1 season opener at Albert Park, Melbourne, fans will be able to speed through their purchase of food and drinks with the introduction of a new cashless system.
A partnership between the Rolex Australian Grand Prix and cashless solutions provider Tappit will introduce RFID wristbands that can be prepaid and used at the bars at Club 15, located at the Piquet Premium Grandstand and the Ricciardo Premium Grandstand.
The purpose of the introduction of cashless payments is to reduce queues at the Formula 1 event, which is expected to see 300,000 fans attend over four days. The partnership is a three-year deal that aims to expand the service to the entire Australian Grand Prix event in upcoming years.
“One of the exciting things about providing Tappit’s cashless solution to an event as prestigious and high profile as this is that we can provide rich data into where, when and what the fans are buying,” said Jason Thomas, CEO of Tappit.
“We’re excited to grow with the Australian Grand Prix Corporation over the next three years and together improve the event experience for all attendees.”
