Videos

Behind the scenes of Mercedes-Benz Stadium’s new F&B initiative

The Atlanta Falcons transformed its food and beverage offering at Mercedes-Benz Stadium with new ‘fan-first’ pricing on popular items. Here’s how the team managed to achieve it.

Click image to view video

Amway Center transforms to host three events in 24-hours

Showcasing its ability to host multiple events back-to-back, the Amway Center in Orlando, Florida, has released a time-lapse video of how its operations flip the venue to stage basketball, ice hockey and a concert in under two days.

Click image to view video

With e-sports now recognized as a sport by the IOC - and with participants calling for it to be added to the roster of Olympic competitions for future games - should future Olympic venue bids include facilities for competitive gaming?


Join our
LinkedIn Group


Web Exclusives

« back to listing

Foundry St Louis and CannonDesign unveil initial renderings for potential MLS soccer stadium

Proposed 22,500-seat stadium is part of plans to bring soccer to St Louis as next round of MLS expansion

 

One of the groups seeking to bring MLS soccer to St Louis – Foundry St Louis – and CannonDesign, an integrated global design firm, have officially unveiled initial renderings for a potential MLS stadium that could help bring the league to the city. The unveiling was part of a public engagement forum to collect feedback and discuss ideas from St Louis community members and local soccer fans. It also comes in the wake of an announcement from MLS commissioner Don Garber that St Louis is one of three leading candidates for the league’s next round of expansion.

The initial renderings propose a 22,500-seat stadium located on a 13-acre site owned by Saint Louis University (SLU) at the northwest corner of the Grand Boulevard and Chouteau Avenue intersection. In the proposal, SLU would own the property, with Foundry St Louis then leasing the land for the stadium. The stadium would also serve as the home for SLU’s men’s and women’s soccer teams, a National Women’s Soccer League (NWSL) franchise, and various other events such as concerts.

Foundry St Louis and CannonDesign plan to build on the initial renderings based on community feedback and ultimately submit an official proposal to MLS by November, when the league owners are expected to meet to discuss potential expansion plans. A recommendation on which cities could be awarded a team could come as early as December.

“If I had one thing I would do for St Louis in my lifetime, I’d want to bring a sports team to the city,” says Dan Cordes, CEO of Foundry St Louis. “We’re very hopeful the MLS expansion plans will include St Louis and our team is going to do everything possible to deliver a leading-edge proposal that delivers value for MLS and our city.”

“This is a wonderful opportunity for the city of St Louis and our team at CannonDesign,” says Mike Felton, principal at CannonDesign. “We’re thrilled Foundry St Louis asked us to be part of their team to design this uniquely St Louis stadium. Working with them to meld the best qualities of top international and national soccer venues with St Louis character is truly exciting.”

October 27, 2016

 

RECEIVE THE
LATEST NEWS


Your email address:



Read Latest Issue

Web Exclusives

UMBC's new multi-purpose Event Center a game-changer for students and athletes

The University of Maryland, Baltimore County (UMBC) finally opened the doors to its brand-new multi-purpose Event Center, which has been in construction for over two years at a cost of US$85m.
Click here to read more



Alamodome installs next-gen sound system

As part of a US$60m renovation project, the Alamodome will be installing a new sound system that is said to bring the stadium’s “aural experience into the 21st century”.
Click here to read more



One-on-one: Mike Gomes, senior vice president of fan experience at Mercedes-Benz Stadium

When Mercedes-Benz Stadium became the new home of the NFL’s Atlanta Falcons and MLS side Atlanta United in 2017, not only did it showcase a ground-breaking design, it also introduced a novel food and beverage initiative to raise fan satisfaction.
Click here to read more



Tottenham Hotspur installs the first sections of its innovative playing surface

The retractable multi-surface system built by SCX is being put in place as the state-of-the-art stadium takes shape.
Click here to read more



PGA Tour to build stunning new headquarters designed by Foster and Partners

The home of golf gets a modern and minimalist new HQ in Ponte Vedra Beach, Florida, which reflects the natural design of the iconic 17th hole at TPC Sawgrass.
Click here to read more




Submit your industry opinion

Industry BlogDo you have an opinion you'd like to share with the stadia community? We'd like to hear your views and opinions on the leading issues shaping the industry. Share your comments by sending up to 500 words to matt.ross@ukimediaevents.com

Submit Your Recruitment Ad

Recruitment AdTo send us your recruitment advertising or to receive information on placing a banner please email john.doherty@ukimediaevents.com

Supplier Spotlight

Supplier SpotlightWe are building a list of leading suppliers covering all aspects of the stadia industry. Want to see your company included? Contact john.doherty@ukimediaevents.com for more details.